Animal Fair magazine started investigating the possibilities of going beyond the printed page in this new Web2.0 world. With thoughts in mind focused on video and other media to convey their content, they have experimented with a series of video travelogs highlighting pet-friendly places. Animal Fair had a developer from DFM report to Naples for an HD video shoot of their executive editor, Wendy Diamond, and her dog Lucky as they investigated pet boutiques and doggy beaches there, interviewed the manager of the pet-friendly Ritz Carlton, and showed off it's fine accommodations. Filmed with a Sony HDR-FX1 HDV 1080i camera.